Brand Definition

Brand Definition

August 24, 2017

In the Beginning...

We became excited when we first came across what was to become Luxeriva hair.

During one of our factory visits our sales director discretely (but oh-so-firmly) pulled at, then teased the hair vigorously and finger combed it to gauge the shredding profile... and not a single hair came out of the weft! The factory rep also combed a sample to demonstrate that the hair performs well under everyday treatment though that didn’t compare to the manhandling we had just subjected it to. The hair had a natural healthy-looking shine and lustre that made us all the more confident of the high quality in hand. Each bundle was evenly thick along its length – we knew we’d found great quality virgin hair and just had to share! 

And so we embarked on a journey to create not just another human hair brand, but a lifestyle brand. Luxeriva channels our experiences, our voices and our aspirations into its character so as to inspire, motivate and guide you to achieve your goals while also supplying great quality hair products. We'll liberally share stimulating thoughts like "Maintain your perspective" or "Do You" on our blog and social media (follow us!) because they resonate with us so strongly right now, these have become our daily mantras!

Get perspective with Luxeriva - the straight talking, luxury human hair brand Get perspective with Luxeriva - the straight talking, luxury human hair brand Get perspective with Luxeriva - the straight talking, luxury human hair brand

 

Luxeriva – What is That?!

Well, it’s a portmanteau. A combined word... it’s a mash-up of *Luxe* and *Riva* and we feel it encompasses the dynamic, high quality, forward-looking focus we wanted to create.

Luxeriva human hair extensions logo descriptor part 1Luxeriva human hair extensions logo Luxeriva human hair extensions logo descriptor part 2

We Stand for Something so We Won’t Fall for Just Anything.
Luxeriva encompasses the high product standards you wish were universal
It offers the type of great quality human hair you recognise on sight
It ignores the humdrum, avoids the naysayers
Because it knows that life is an adventure to be enjoyed, with every nook & cranny explored and every opportunity considered
It’s intentional in its pursuit of excellence
 
We get it. We know how it should feel
We’d never set you up to fail, affordability is important so we price fairly. We don’t want you to overstretch yourself... because of hair
We’re brand new and full of opportunity
Join the discourse, here @ LXRV!
Do You.


Leave a comment


Also in LXRV

2019 hair extension trends
Trending Hairstyles for 2019

January 21, 2019

Get some hairstyle inspiration here with a view of 10 of the top hair trends for 2019, which is your favourite?

Read More

Frontal or closure: a handy guide to completing your hair extension style
Frontal or Closure?

January 04, 2019

A guide to help you choose whether a frontal or closure is the best solution for completing your hairstyle; includes the best explanation of what a frontal and closure actually are

Read More

Clip-in extensions can enhance hairstyles such as this afro hairstyle worn by this happy woman
Should I get clip in hair extensions?

December 31, 2018

Stop worrying and start living your best life with fuller, thicker, longer (or shorter) hair in just a few minutes.

Read More

Want To Be First To Know?

Sign up to be first to hear about offers, sales alerts & enjoy 10% off your first order when you sign up to our newsletter!